Celebrating Spring, get togethers and the newest mindful additions to the ever expanding Authentic Beauty Concept product range. Wouter de Jong took our minds to the gym, RAE Blooms got us flourishing and the vegan spread by Feisty Feast was well feisty indeed. Brand ambassadors, new friends of the brand, beauty professionals and press united on the first day of Spring to talk mindfulness and scalp care.
So Weekly | April 01, 2022
A mindful experience with Authentic Beauty Concept
More So Weekly
The Big Sleepover with LYKO @Maison Elle Amsterdam
December 10, 2024
Fluffy socks? Check. Pink PJs? Double check. A night to remember? Oh, ...
NEW @So: ASTRID & MIYU
November 30, 2024
Beloved by it-girls, celebrities and fashionistas worldwide, Astrid &a...
Liu Jo “Cosmico” content day @ So Studio
October 30, 2024
What’s back and bigger than ever? 90’s denim, for sure. So when in...
De’Longhi’s Rivelia: the first CO2-neutral coffee machine for at home
October 21, 2024
De’Longhi proudly introduces the Rivelia: an innovative, fully autom...
Load More
Fail to load posts. Try to refresh page.