BALR. X PUMA
The latest chapter in the BALR. X PUMA story has been written. For BALR. and PUMA, this is the natural progression of a prolific partnership; a fourth installment to the series where football performance interlaces with premium fashion. The very fashionable launch is led by none other than Ajax and Brazil forward: Antony Matheus dos […]
Elisabetta Franchi opens first flagship store in The Netherlands
Elisabetta Franchi consolidates its presence abroad with the opening of a new flagship store in The Hague. The store is located on the high street – Noordeinde – the ultimate shopping and art district known for its exclusive boutiques hosted inside Art Nouveau buildings. Boasting an area of 87 sq. m, it offers clients the […]
COIFFURE AWARD 2021: JULIETTE DEN OUDEN NAMED HAIRDRESSER OF THE YEAR 2020/21
The winner of the 29th Coiffure Award was announced last Sunday evening during the digital hairdressing event of the year. Juliette den Ouden, of JDO Academy in Amsterdam, was named ‘Hairdresser of the Year’. 99 nominees competed for the Oscars among the hairdressing awards; den Ouden has been awarded for her work before. A double […]
De’Longhi launches new international campaign starring Brad Pitt
An Oscar-worthy coffee indeed. De’Longhi, a global leader in the field of home coffee machines, launches its first international campaign directed by Damien Chazelle and featuring a leading Hollywood man: Brad Pitt. Yes, you’ve read that right: Brad Pitt! The viewer is treated to a glimpse of the classic ‘day-in-the-life-of Brad Pitt’. We see Pitt […]
Katja loves Floris and Floris loves Katja
The love story between Katja Schuurman and Floris van Bommel continues. Just like with the good shows on Netflix, Floris van Bommel ‘ordered’ two new seasons, even before the results of the spring collection were known, making the FW21 collaboration a fact. A smart and honest man Floris is , he knew that Katja stole […]
Danish Design: Nostalgi 1988
1988 was a good year: Nike launched their iconic ‘Just do it’ slogan, Bill Medley and Jennifer Warnes scored a hit with Dirty Dancing’s ‘Time of my life’, The Netherlands won the European Football Championship by beating Russia (2-0), our Design Lead Mandy & Creative Producer Yasmin were born and Danish Design launched. No wonder […]
New in @So: Frank and Lucie
“If you’re into nice shoes, good books or a great lunch with friends, why wear cheap reading glasses?” Lucie couldn’t help herself wondering. She asked her husband Frank, who lived a quiet but full life as a retired eyewear designer, to design some really nice reading glasses for her and her friends. He was a […]