Grey is the new black: CHARLES & KEITH celebrates 30 years
Thirty years of CHARLES & KEITH, captured in one very familiar shade. To mark the milestone, the Singaporean fashion brand introduces Horizons, a celebration of its past, present and everything still to come. At the heart of it all: a special-edition capsule that turns one of the brand’s most understated signatures into this season’s main character.
For this capsule, CHARLES & KEITH looked much closer to home. The collection is entirely centred around the signature grey of its iconic paper bags and packaging, a shade that has quietly accompanied the brand for years and now makes the move from shopping bag to wardrobe. The result is a monochromatic edit of familiar CHARLES & KEITH silhouettes, reimagined in a burnished grey finish. But Horizons isn’t about simply revisiting the archives. Instead, CHARLES & KEITH takes the design codes that have shaped the brand over the past three decades and gives them a new perspective. Familiar, but refreshed. And perhaps that is exactly what turning 30 should look like: knowing your signatures, owning them and taking them somewhere new.
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